It is clear that a start-up company needs an appealing corporate identity as much as a well-known company. But why?

To start with, it helps create a good first impression of your business and give your buyers, business partners or investors an "I love this" feeling. The purpose of a good design is to convey the values ​​shared by your target group. This increases the value of your products/services so you can sell them for more.

Design distinguishes different companies from each other and emphasizes each one's unique individuality. Corporate identity is a “graphic you”, it creates the feeling that you are "in a niche" and working on par with bigger competitors (even if you may just be starting out). Or conversely, through design one can create the impression that a product or service is available to all wallets.

With the help of a custom design, you can protect the company's rights to its own name or products. A registered trademark helps to avoid legal counterfeits on the market.

Design is a powerful means of communication. It can clarify for customers or buyers, what exactly you sell and why your product or service is called what it is called.

Design emphasizes the status of the company: beautiful presentations, souvenirs, company symbols will make your company more credible in the eyes of business partners and potential employees.